While food is at the center of a restaurant business, it is your customers or in other words, your service and delivery standards that keep the fire burning. Operational and financial efficiency of a restaurant business needs to be optimal at all times so that-
Customers keep coming and you are never out of business
That your finances never run high and dry and costs are always kept under control.
The concept of using operational auditing is one of the proven methods of ensuring that your business processes and systems are being utilized to their optimum. This is where hospitality audit companies come into the picture. Audit, is a process of examining, inspecting, and verifying that whether business processes are running as per the standard operating procedures and also identifying risk areas that need to be eliminated from the system.
What does a hospitality audit firm do?
The objective of auditing is quite simple – to ensure that processes and systems are perfectly aligned with the brand standards or not; and to reduce redundancy and duplication of work processes. All this leads to a substantial reduction in operational costs and improvement of the business efficiencies.
These are the major areas of work of hospitality audit companies:
Audit the commercial, financial, and accounting processes of your restaurant.
Audit the operational aspects of your business that include understanding workflows in the kitchen, the F&B service areas, reception and lobby, and other operational areas.
Evaluate and assess existing methods and methodologies to understand grey areas so that the improvisation of current methods can be undertaken.
Audit companies also conduct integrity tests and reviews to find out if such malpractices are infesting your business or not.
Hospitality audit companies also undertake elaborate and comprehensive analysis and studies pertaining to competitors and the market, market share of your brand, pricing strategy, conversions and lead generation, service standards and service timing, gastronomical experience of guests etc.
All audits and studies are then compiled into a detailed and exhaustive report and presented to the business owners helping them take key decisions.